Tuesday, February 7, 2017

Red Arrow (#65 Rated 6.5 of 12)

Red Arrow Root Beer is another in a line of retro root beer brands developed by Orca Beverage out of Mukilteo, WA.  They also have Brownie, Fristie, Dad’s, Earps, and several others.

Although the beverage has been re-created by Orca, the original trademark for Red Arrow Root Beer has its origins in Michigan, with memorabilia that can still be found with notations of Red Arrow Bottling, Detroit MI. Although it is not known for sure how the original name and concept was developed, based on the timing and logo reference, there is a strong assumption it is correlated to the Red Arrow Brigade formed in 1967. The Red Arrow infantry brigade is a part of the United States Army National Guard and consisted of three battalions of light infantry as well as support and engineer units.

According to Orca Beverage President Mike Bourgeois, “The logo used on Red Arrow Root Beer is very similar to the arrow tip on the original Red Arrow Brigade shoulder patch. The arrow has an elongated triangular tip with downward sloping outer tips.” He admits that the logo is not a definitive link but interesting to consider.

Ingredients: carbonated water, cane sugar, natural and artificial flavors, caramel color, phosphoric acid, extract of wintergreen and licorice, sodium benzoate (a preservative)

Nutrition 12 oz. serving (from the bottle)

160 Calories
65 mg Sodium.
43 g (14%) of Daily Carbohydrates
0 mg Caffeine

Aroma and Flavor – 1.5 out of 3 mugs

The aroma was sweet and the flavor is sweet with wintergreen and a slight black licorice flavoring.  While it was not terrible, it was average at best.  There was a cream aftertaste that I typically enjoy, although the excessive sweetness minimized that enjoyment.

Head –1.5 out of 3 mugs  

A pretty strong yet no staying power head.  Took less than 30 seconds with no remnant. 

Zip – 1.75 out of 3 mugs  

It is watery and sweet with a mild, commercial tasting root beer flavor.  That means a taste I envision was created in a lab using chemicals, fabricated as opposed to real flavors.  There is the slight anise flavor with a slight aftertaste I can’t place.

Post Consumption Impression – 1.75 out of 3 mugs  

I like it, if the sugar was cut in half.  I would purchase it again, although there are many I prefer over Red Arrow.
Would I recommend this at 6.5 out of 12 mugs?

If you like a sweet root beer with artificial flavor zip, give it a try.  Otherwise, look at another choice on the aisle.


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