In 1993, Fitz’s opened in the Delmar Loop area of University City, a suburb of St. Louis. To assure authenticity, the call went out for a vintage bottling line. Incredibly, a 1940’s bottling line was found in an old barn in Shawano, Wisconsin. It was refurbished and installed at the restaurant, where it is visible from every table on the main floor. Fully operational, the bottling line can turn out a bottle every second of root beer or other popular flavor, such as cream and orange.
The building that houses Fitz’s was built in 1928. It became the Delmar Bank in 1933, and was remodeled in 1944 when the attractive art deco façade was added. For a while, during the 1980’s, it was a Chinese restaurant known as The Lantern House. Today, Fitz’s sits in the heart of the Delmar Loop, a ten-block section of distinctive stores, shops and even a renovated movie theater dating back to the 1930’s.
Fitz’s Root Beer first appeared in St. Louis at a local drive-in restaurant back in 1947. Famous for its tasty draft root beer and hamburgers, Fitz’s quickly became a local tradition. After sadly disappearing for a number of years, Fitz’s Root Beer was revived in 1993 when Fitz’s Bottling Company, America’s original soda microbrewery opened in the historic and vibrant Delmar Loop.
Fitz’s is family friendly so families and large parties are always welcome! Besides plenty of draft sodas and fantastic floats, we also offer a wide selection of local craft beers and signature adult beverages. In warm weather, outside seating is available on our large patio right next to the newly constructed Chuck Berry Plaza!
So it is time for the review. (Click here for information on the rating criteria and a table of all the root beer tested or to be tested.)
Ingredients: Filtered carbonated water, cane sugar, natural flavors, caramel color, vanilla, sodium benzoate (a preservative), and citric acid
Nutrition 12 oz. serving (from the bottle)
45 mg Sodium.
40 g (13%) of Daily Carbohydrates
0 mg Caffeine
Aroma and Flavor – 2.5 out of 3 mugs
Once this brew was opened, my anticipation grew immensely. The brew packed with vanilla and pleasing. The overall flavor is smooth. While I really enjoyed the beverage, the sweetness was high yet no syrup sensation as this is cane sugar. The vanilla could be more balanced. The more I sipped, the better it tasted.
Head –2.0 out of 3 mugs
While the head was small, it was very long lasting.
Zip – 2.5 out of 3 mugs
This is a solid blend of carbonation and flavors As stated, strong vanilla yet there is the enjoyable subtle hint of wintergreen.
Post Consumption Impression – 2.0 out of 3 mugs
I originally scored this at a 2.5 yet overall it was sweeter than I prefer and the vanilla, which I like, was more than I prefer.
Would I recommend this at 8.75 out of 12 mugs?
Depends if you like vanilla. If you do, it will be one I trust you will enjoy. As the carbonation is solid and the sweetens a little higher, this would be best over plentifully iced mug!